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Tag: ‘bricksandmobile’

Our 3rd Moximoré of 2012: The “Silent Gun” of Isis

Posted Jan 15 2012 by in Awards, Brands, Commerce, Consumer, Couponing, CRM, Education, Events, In Store, LBS, Loyalty, Luxury, MMS, Mobile, Mobile Marketing, Mobile Solution, Mobile Voice, Moximore, NFC, QR Code with 0 Comments

January 15, 2012 Written by Kelly Stickel The mobile wallet is getting into the hands of the merchant and the consumer and we are now starting to see the rollouts from some of the programs in different test cities. At the root of this holistic payment experience is the value ad for the consumer. The …

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Bricks and Mobile Overview – What Will We Learn on Oct 5th?

Posted Sep 14 2011 by in Brands, Bricks + Mobile 2011, Commerce, Consumer, Education, Events, Loyalty, MMS, Mobile Marketing, Mobile Solution, NFC, Payment, QR Code, Retail, SMS, Social Mobile, Technology, User Interface with 0 Comments

September 14, 2011 Article Written and Videos Created by The Bricks and Mobile Team As we continue to engage and talk with the consumer, it is becoming clear that mobility is going to play an important part in the shift of the consumer’s behavior looking ahead. On October 5th, Remodista is having the 2nd educational event Bricks …

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Mobile Commerce Where to Start: TXT, SCAN, TAP. . .

Posted Aug 30 2011 by in 2D Barcode, Brands, Bricks + Mobile 2011, Commerce, Consumer, Loyalty, MMS, NFC, Payment, QR Code, Retail, SMS with 0 Comments

August 30, 2011 Written by Gary Schwartz Mobile commerce is not only about payment but the ability to optimize the path to this payment.  Farhan Ahmad, Director of Emerging Payments at Discover Financial Services, the issuer of the Discover Card, the third largest credit card brand in the United States, explains, “Mobile payment is a small subset of …

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Re-Writing Mobile: Best Practices Driven by Consumer Insights

Posted Aug 25 2011 by in 2D Barcode, Bricks + Mobile 2011, Consumer, CRM, Education, MMS, Mobile, Mobile Marketing, QR Code, Retail, SMS with 0 Comments

August 25, 2011 Cezar Kolodziej, Ph.D.  The past 2 years have been earmarked with tremendous mobile growth and a frenzy of mobile spending. 2010 was declared as the year of mobile – unfortunately the bold market predictions of consumers adopting Smartphones at rates as high as 50% have fallen flat. There is no mystery here …

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QR Codes: Great Potential, Often Poorly Executed (Part 1)

Posted Jul 21 2011 by in Bricks + Mobile 2011, Consumer, Mobile Marketing, QR Code, Retail, Technology with 1 Comment

July 19, 2011 Written by Todd Shingler Over the past few months, I’ve become a little obsessed with the placement and function of QR codes – particularly on the trains and at train stations around Chicago, but also in magazines, emails, etc. My conclusion? It’s a shame to see something with so much potential used …

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Bricks + Mobile Comes Back to the Stage and Classroom

Posted Jun 5 2011 by in Bricks + Mobile 2011, Commerce, CRM, In Store, LBS, Loyalty, Mobile Marketing, NFC, Payment, Privacy, Retail, Security, SMS, Social Mobile with 0 Comments

June 5, 2011 Written by Kelly Stickel Looking back on the first half of the year, there are many signs that suggest we are heading somewhere unstoppable with the retailer’s opportunity to engage the consumer in the store or on the go.  Our first Bricks + Mobile event this past March, was the perfect time …

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Bricks + Mobile – Enriching the Retailer’s Mobile Ecosystem

Posted May 15 2011 by in Brands, Bricks + Mobile 2011, Commerce, Consumer, In Store, Mobile, NFC, Payment, Privacy, Retail, Security, SMS with 0 Comments

May 16, 2011 written by Kelly Stickel It’s about mobility, not just mobile. While it is the mobile phone that is within 5 feet of most people’s vicinities, it is about the mobility of it that has us watching the consumer’s behavior shift. She can now buy when she wants, where she wants and how …

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What Does Mobile Technology Mean for Video? Bricks + Mobile 2011 Video

Posted Apr 11 2011 by in Bricks + Mobile 2011, Education, Mobile, Retail, Social Mobile, Video with 1 Comment

Written by Rami Attasi What does mobile technology mean for video?  This question is so broad that finding a comprehensive answer seems unlikely.  But in light of our recent video collaboration with Bricks + Mobile 2011, I’ve been thinking about how to tackle this popular and relevant topic. At Bricks + Mobile we used video in …

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Bricks + Mobile: The Technology of Our Future – www.chicagonow.com

Posted Mar 23 2011 by in Bricks + Mobile 2011, Commerce, Education, Retail with 1 Comment

March 23, 2011    Written by Career Coach Terri Lee Ryan    Doing business in this high tech world economy is a challenge.  It is moving faster than most of us can comprehend.  The new products and services offered are being created at an astounding rate, leaving many of us unable to keep up with …

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Mobile Commerce: More than Mobilized Online Retail

Posted Jan 11 2011 by in Bricks + Mobile 2011, Commerce, CRM, Retail, User Interface with 0 Comments

January 11, 2011 Written by Todd Shingler, Founder & President, Mobile Perspectives LLC Did you use your mobile phone to help with your shopping during the recent holiday season? If so, you are not alone.  According to Coremetrics, 5.6% of Black Friday shoppers accessed a retail web site from their mobile phone. The Mobile Marketing …

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