Category Archive
for: ‘NFC’

Bricks and Mobile – The Retail Frenemy!

March 15, 2012 Written by Kelly Stickel As we continue to look ahead, it seems as though we are running right through mobile, and smack into the era of mobility.  Our online consumer was happy to take a decade-long ride watching online evolve.  The consumer with mobility wants full functionality and there is an immediacy …

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RFID and Mobile Retail: Moving From Efficiency To Engagement

January 31, 2012 Written by Gary Schwartz National Retail Federation Show, New York City: Recently, at the old Javits Center in the New York hosted retail folk from across the U.S. and shed some light on a technology play that may define a new industry I call Retail 2.0. Indeed, the reality of a connected shopping experience …

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Our 3rd Moximoré of 2012: The “Silent Gun” of Isis

January 15, 2012 Written by Kelly Stickel The mobile wallet is getting into the hands of the merchant and the consumer and we are now starting to see the rollouts from some of the programs in different test cities. At the root of this holistic payment experience is the value ad for the consumer. The …

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Bricks and Mobile – Retail and Mobility Distilled

October 19, 2011 Written by Kelly Stickel, Founder of Remodista and Executive Director of Bricks and Mobile Looking back on 2011, Remodista has begun to distill information within the retail mobile ecosystem.  In just one year, we have published 50 articles, 3 white papers, 11 presentations, built 2 full-day Bricks and Mobile educational events, held …

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Amazon T-Commerce: Cloud Meet Mall!

September 27, 2011 Written by Gary Schwartz For all the science of shopping, even Paco Underhill, the retail guru, would tell you that designing an optimal commerce experience is a fairly simple proposition. Words like frictionless, seamless, impulse, uninterrupted, and accessible come to mind: One-Click Ka’Ching? But between the idea and the reality falls an …

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Bricks and Mobile Overview – What Will We Learn on Oct 5th?

September 14, 2011 Article Written and Videos Created by The Bricks and Mobile Team As we continue to engage and talk with the consumer, it is becoming clear that mobility is going to play an important part in the shift of the consumer’s behavior looking ahead. On October 5th, Remodista is having the 2nd educational event Bricks …

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Mobile Commerce Where to Start: TXT, SCAN, TAP. . .

August 30, 2011 Written by Gary Schwartz Mobile commerce is not only about payment but the ability to optimize the path to this payment.  Farhan Ahmad, Director of Emerging Payments at Discover Financial Services, the issuer of the Discover Card, the third largest credit card brand in the United States, explains, “Mobile payment is a small subset of …

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Clouds Rolling In, Followed by a Downpour of Sales Opportunities

August 17, 2011 Written by Kate Beasley Demystifying Cloud Technologies Possibly the most misunderstood or perplexing technologies today is Cloud Computing. Many people haven’t heard of it, don’t quite get it or have it completely confused with other models of integration. In reality cloud technologies are one of the most simply empowering services available to …

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Our Interview with Isis: The Virtual Leather of the Mobile Wallet

August 2, 2011 Bricks and Mobile Follow up Interview with Isis – Written by Todd Shingler  2010 was the year Mobile Commerce finally took off, at least in terms of consumers purchasing items from retailers directly on the mobile phone via applications or the mobile web.  According to ABI Research, Mobile Commerce sales grew 143% …

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Mobile for Moms – A Value Proposition That Will Win!

July 26, 2011 Written by Kelly Stickel Moms’ lives are mobile; they always have been and always will be.  It’s in the job description and they knew it when they accepted the challenge.  Women incorporated mobility into their daily lives, and now the mobile device is catching up with their thinking.  It’s an exciting time …

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