Category Archive
for: ‘LBS’

RFID and Mobile Retail: Moving From Efficiency To Engagement

Posted Jan 31 2012 by in Bricks + Mobile 2011, Commerce, Consumer, In Store, LBS, Loyalty, Mobile, Mobile Marketing, Mobile Solution, NFC, Payment, Remodista, Retail, Technology with 0 Comments

January 31, 2012 Written by Gary Schwartz National Retail Federation Show, New York City: Recently, at the old Javits Center in the New York hosted retail folk from across the U.S. and shed some light on a technology play that may define a new industry I call Retail 2.0. Indeed, the reality of a connected shopping experience …

Read More

Our 3rd Moximoré of 2012: The “Silent Gun” of Isis

Posted Jan 15 2012 by in Awards, Brands, Commerce, Consumer, Couponing, CRM, Education, Events, In Store, LBS, Loyalty, Luxury, MMS, Mobile, Mobile Marketing, Mobile Solution, Mobile Voice, Moximore, NFC, QR Code with 0 Comments

January 15, 2012 Written by Kelly Stickel The mobile wallet is getting into the hands of the merchant and the consumer and we are now starting to see the rollouts from some of the programs in different test cities. At the root of this holistic payment experience is the value ad for the consumer. The …

Read More

Amazon T-Commerce: Cloud Meet Mall!

Posted Sep 27 2011 by in Bricks + Mobile 2011, Commerce, Consumer, CRM, In Store, LBS, Loyalty, Mobile, Mobile Marketing, Mobile Solution, NFC, Payment, Retail, SMS, Social Mobile with 0 Comments

September 27, 2011 Written by Gary Schwartz For all the science of shopping, even Paco Underhill, the retail guru, would tell you that designing an optimal commerce experience is a fairly simple proposition. Words like frictionless, seamless, impulse, uninterrupted, and accessible come to mind: One-Click Ka’Ching? But between the idea and the reality falls an …

Read More

Mobile for Moms – A Value Proposition That Will Win!

Posted Jul 26 2011 by in Brands, Bricks + Mobile 2011, Commerce, Consumer, Education, In Store, LBS, Loyalty, Mobile Marketing, NFC, Payment, QR Code, Retail, Security, Social Mobile with 0 Comments

July 26, 2011 Written by Kelly Stickel Moms’ lives are mobile; they always have been and always will be.  It’s in the job description and they knew it when they accepted the challenge.  Women incorporated mobility into their daily lives, and now the mobile device is catching up with their thinking.  It’s an exciting time …

Read More

Bricks + Mobile Comes Back to the Stage and Classroom

Posted Jun 5 2011 by in Bricks + Mobile 2011, Commerce, CRM, In Store, LBS, Loyalty, Mobile Marketing, NFC, Payment, Privacy, Retail, Security, SMS, Social Mobile with 0 Comments

June 5, 2011 Written by Kelly Stickel Looking back on the first half of the year, there are many signs that suggest we are heading somewhere unstoppable with the retailer’s opportunity to engage the consumer in the store or on the go.  Our first Bricks + Mobile event this past March, was the perfect time …

Read More

Why We Consider Bricks + Mobile a Fantastic Success! A Big Thank You!

Posted Apr 2 2011 by in 2D Barcode, Brands, Bricks + Mobile 2011, Commerce, Consumer, Couponing, CRM, Education, In Store, LBS, Loyalty, Mobile, Mobile Marketing, Mobile Solution, NFC, Payment, Privacy, Retail, Security, SMS, Social Mobile with 1 Comment

Written by Kelly Stickel In the past 12 weeks, the Remodista – Bricks + Mobile team launched www.remodista.com both web and mobile, email campaign, and our twitter handle @bricksandmobile.  The Distillery published 17 articles and 1 white paper, built out 6 presentations, 1 event video, 1 social mobile portal, presented 25 speakers, had 1 C-Level meeting for 25 at …

Read More

Onboarding and Engaging with Location Based Services – Bricks + Mobile

Posted Mar 24 2011 by in Brands, Bricks + Mobile 2011, LBS, Mobile with 2 Comments

Written by Aaron Strout Next Wednesday, I’m speaking at a very cool event in Chicago called the Bricks + Mobile Conference. If you’re in the area, you should absolutely plan to attend. I mention this because I’m on a panel with some very smart people including: Tim Hayden, CMO 44Doors (Expert and Moderator) Adam Beaugh, …

Read More